Customer Stories

How Inspired Learning Group Increased Efficiency & Revenue with MagicBooking

We have seen an increase in revenue at our provision, partnered with a reduction in hours spent organising everything.
Conor Hartley, Commercial Events Manager, Inspired Learning Group

4 min read

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Challenges

Before implementing MagicBooking, ILG faced significant administrative challenges when managing holiday clubs. The process was highly manual, requiring extensive staff effort to handle bookings, collect child information, monitor attendance, and communicate with parents.

Key Issues

• Manual processes: Setting up holiday clubs was labor-intensive and time-consuming.
• Administrative burden: Staff had to manually manage bookings, attendance, and communications.
• Limited reach: Holiday clubs were primarily open to existing ILG students, restricting growth opportunities.

Solution

MagicBooking’s all-in-one platform provided ILG with features to streamline holiday club management, automate administrative tasks, and enhance the parent experience. The implementation process was straightforward, speedy and well-supported by the MagicBooking team, ensuring a smooth transition.

ILG reports that not only was MagicBooking’s helpful and responsive support team available every step of the way, but their user guide served as a great tool for ILG to independently find answers when they wanted to.

Impact

Since adopting MagicBooking, ILG has significantly improved operational efficiency and increased revenue by opening up holiday club spaces to external families.

Improved Administrative Efficiency

With a more automated system, school staff have reduced the time spent managing holiday club operations, allowing them to focus on other key responsibilities.

MagicBooking enables ILG to centrally oversee bookings and parent communications, streamlining administrative tasks. As a result, schools can shift their focus from operational management to delivering high-quality holiday club experiences when each season arrives.

Increased Revenue & Business Growth

By making the booking process easier and accessible to external families, ILG has been able to open up their holiday clubs to children outside of their schools, which has increased their revenue as well as footfall onto the school site.

Whilst ILG is making more money, they’re spending less time organising everything!

Enhanced Financial Oversight

With MagicBooking’s reporting tools, ILG reports a greater ability to manage finances as they can easily monitor financial performance and present key insights to the Senior Leadership Team.

Improved Parent Experience

Parents appreciate the convenience of an online system that allows them to manage their bookings with ease (including amending and cancelling), leading to higher satisfaction levels.

Moreover, ILG reports that parents find MagicBooking easy to use, becoming very confident with it after just one use.

"Parents are delighted with the system as it allows them to book, amend and cancel their bookings at ease." - Conor Hartley, Commercial Events Manager, ILG

The Final Word

ILG has transformed the way they manage holiday clubs, reducing administrative burden, increasing revenue, and enhancing parent satisfaction.

Looking ahead, they plan to expand their holiday club provision beyond their current two schools and use MagicBooking to support any future expansions.

"The system does everything you need it to, and if you are ever stuck, the MagicBooking team are very helpful and responsive to you." - Conor Hartley, Commercial Events Manager, ILG