About us

MagicBooking takes the work out of day-to-day school and club management

Saving time and money through automation is our bread and butter. We want schools and clubs to know there's a better way. Automate the everyday with MagicBooking!

Our mission

At MagicBooking, we’re all about making life easier for schools and clubs. Our mission? To take the hassle out of admin so you can spend more time doing what really matters, supporting children and growing your business.

That's why we're here. The leaders of the next generations at 2,000+ schools and clubs use MagicBooking's complete solution every day to help them stop wasting time and resources on the everyday.

Intercom builds a suite of messaging-first products image

2k

Schools and clubs

530k

Registered children

370k

Happy parents

2016

Founded

10M

Bookings made

£250M

Payments processed

The values behind our product

Efficiency driven

By streamlining tasks and simplifying processes, we help our customers save time and focus on what truly matters. Our dedication to innovation ensures that we continuously find smarter ways to improve workflows and deliver impactful results

Client first

We are committed to deeply understanding our customers, delivering a seamless and enjoyable experience at every step. By earning and keeping their trust, we ensure that we only succeed when our customers succeed

Listen and learn

We embrace change and welcome discomfort, knowing it fuels growth. By combining curiosity, creativity, and expertise—and by actively incorporating customer feedback—we drive innovation for both our company and our customers.

Win as a team

We eagerly pursue opportunities to support each other, even beyond our defined roles. As our customers grow, we thrive together, tackling challenges with empathy and celebrating our collective success.

The trusted platform for school and club management

MagicBooking has transformed our business in many ways. It seriously is 10/10. It has given us more time to focus on growing the business in other areas which were needed, when we didn't use the system, our time was invested in the things that MagicBooking does automatically. You will not be disappointed!

JS Sports & Education
Jamie Segrave