MagicBooking bolsters platform with ‘try before you buy’ option and multi-session discounts
9th July 2026 · London, UK
MagicBooking, the leading booking and management system for schools, clubs, and childcare providers, today unveils new features that will maximise growth opportunities for its customers, while enhancing the booking experience for parents using the system.
As part of the latest system roll out, MagicBooking announces:
- Free trials, allowing schools, clubs and childcare providers the ability to offer activities at a reduced or free rate. This new feature will give parents the ability to book taster sessions prior to committing to the full-priced activity.
- Multi-session discounts, these will unlock when a parent books multiple sessions in a single activity. Activity owners can set the discounts as flat rates or percentages, and can add as many tiers as there are sessions.
The two updates will create new opportunities for childcare providers to attract new parents, and improve stickiness and loyalty for returning parents. For the 800,000 parents using the MagicBooking platform, these updates bring welcome support at a time where family and childcare resources are continuously squeezed due to the rising cost of living.
“At MagicBooking, we’re always striving to do the very best by our clients and by our users. This is just another example of us driving forward innovation to ensure our clients can benefit from a system that not only keeps their organisations running, but also gives them the tools to grow.”
If you’d like to find out more about these features, book a demo today.
About MagicBooking
MagicBooking is the leading booking and management system for schools, clubs, and childcare providers. Serving over 2,000 schools and clubs across the UK and more than 800,000 parents, MagicBooking provides an end-to-end platform that spans automated bookings, payments, reporting and communication. MagicBooking empowers schools and clubs to thrive, helping childcare providers reclaim time spent on admin to focus on what matters most: the children they look after. magicbooking.co.uk